Press Release Blogs and Articles

Get the latest press releases and news about WiT Group here! Get updates, press releases, awards, and other exciting news about our performance-based digital marketing agency here! Please contact pr@witgroup.info for more information regarding our company.

Demand vs. Lead Generation

The casual interchange of terms like lead generation and demand generation in business often blurs their distinct roles, confusing their purposes. Whereas bottom-of-funnel tactics focus on generating leads derived form an established demand for a product or service,...

Website Redesign for Andy Thomas Careers Now

For 10 years, Andy Thomas Careers Now has helped professionals across the nation propel their careers forward and land their dream job. As the company has grown from a local boutique to a nationally recognized career guidance firm, the website naturally needed to...

Gaston Chess: A Pro Bono Success Story

In chess and life, success demands sharp moves and strategic thinking. Ramsey Stiles, a savvy senior at Highland School of Technology in Gaston County, NC, discovered an unexpected link between chess and marketing—a tale of chance and opportunity. Proving connections...

WiT Group Earns Gold at 2024 AVA Digital Awards for Website Redesign

WiT Group was named an AVA Digital Awards Gold Winner in 2024 for the agency's work redesigning the Financial Advisor Training Institute’s (FATI) website. The AVA Digital Awards, an international competition, celebrates innovation and creativity in digital...