A Local’s Guide to Columbia, SCBy WiT Group Our Columbia, SC office sits right on Main Street, just steps from the State House, and serves as more than just a workspace—it’s home to the Witcraft Podcast Studio, available for clients to use for free. Whether you’re...
How to Close the Marketing Skills Gap Comments Written by Brittany Degnan Preparing the Next Generation for Career Success in 2025 We’ve all been there—fresh out of university, excited to start your first job, only to quickly realize that the lessons learned...
Side-by-Side CRM Comparisons Comments Written by Brittany Degnan When evaluating CRM platforms, it’s important to assess the specific needs and goals of your business. Whether you’re looking for powerful automation, seamless integrations, or just an...
How Much Should a Company Spend on Advertising? Comments Written by Brittany Degnan Deciding how much to spend on advertising is one of the most important decisions a business can make. Whether you’re launching a new product, expanding your market reach, or trying...
The Future of AI in Content Creation: Advantages, Pitfalls, and What’s Next in 2025 Comments Written by Brittany Degnan Artificial Intelligence (AI) has become one of the most significant drivers of change in content creation, and 2025 is shaping up to be no...
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