Podcast Blogs and Articles

How Emryn Turns 3D Technology into Marketing Power

Delanore Troupe of Emryn joins hosts Josh Mangum and David Teller of WiT Group to explain how 3D scanning, virtual tours, and immersive content help businesses build trust and visibility.Who’s Behind the Conversation WiT Group Specialists Josh Mangum, founder of WiT...

The Brand vs Growth Marketing Paradox Explained

Businesses often struggle to choose between long-term brand building and short-term growth tactics. On AdVice, Josh Mangum, Aidan Eaton, and David Teller explain how to balance both strategies to keep revenue strong and reputation growing.Who’s Leading the...

How Gadget Boy Uses Brand Experience and Strategy to Win Locally

This episode of AdVice takes you behind the scenes with Fox Black of Gadget Boy. Hosted by Josh Mangum and David Teller of WiT Group, recorded in the Witcraft Podcast Studio, the conversation reveals how local service and brand identity shape real-world growth.Who’s...

Color Theory for Marketing: Build a Brand Palette That Converts

Color guides attention and shapes action. A clear palette improves recognition and performance across web, ads, and video. Strong contrast keeps messages readable and clickable.Be a Guest!Inquiries: witcraft@witgroup.infoColor isn’t just about aesthetics—it influences...

Video Marketing Trends Driving Growth in Advertising

Video has become one of the most effective tools in modern marketing. From social-first campaigns to live broadcasts, video is setting the pace for how businesses connect with audiences.Why Video Dominates Modern AdvertisingVideo outperforms static content across...

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