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News, advice, and insights into the world of marketing and our results driven marketing agency
How to Strategically Approach Social Media Marketing
73% of marketers believe that social media marketing has been “somewhat effective” or “very effective” for meeting their business objectives (Buffer, 2019). With more than 3 billion daily active users, it’s easy to see why social media plays such a significant role in...
How to Access Analytics: Helpful Tips for Onboarding Clients
We’ve all dealt with that one client who couldn’t find their website’s Google analytics if their life depended on it. It’s a sad reality that many marketing agencies have to face. The good news (in addition to job security) is that accessing these analytics is still...
Choosing the Right Targeting Methods for Social Media Marketing
When developing your social media marketing campaign, it helps to understand which targeting methods will be most effective in reaching your desired audience. There are a multitude of targeting methods available that marketers can leverage, but selecting the right one...
Emergency Transportation Associates Launches New Emergency Vehicle Marketplace
Three weeks ago ETA challenged WiT Group to develop an online marketplace for buyers and sellers of emergency vehicles. WiT Group, a Charlotte NC based marketing agency, completed a full website redesign including the development of custom-designed responsive web...
Words of Encouragement During Tough Times
Words of Encouragement for These Hard Times As people greet yet another week gripped by anxiety, apprehension, and fear of the unknown, it is easy to feel downtrodden and frankly afraid. The evolving health situation and the economic impact to businesses, individuals,...
Marketing Strategies That Work
Marketing Strategies That Work (And Some That Don’t)
We take a look at some of the most common reasons why some marketing strategies work and others do not.
What Does Results Driven Marketing Agency Actually Mean?
marketing agencies are often evaluated based on creativity, uniqueness, and through reputation – but when are we going to make results a focus of the conversation?
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